Brisbane Convention & Exhibition Centre (BCEC) has taken a giant leap forward in event technology with the installation of a 24-metre-wide LED canvas in its iconic Plaza Ballroom. This cutting-edge visual solution, delivered in partnership with Diversified and ULA Group, is set to revolutionize the way events are experienced at BCEC. With a focus on flexibility and impact, the new LED canvas transforms the Plaza Ballroom into a dynamic visual environment, capable of adapting to a wide range of event formats.
A Flexible Visual Platform for Modern Events
The Plaza Ballroom, a premier event space at BCEC, often hosts events with diverse content and presentation requirements. Conferences demand high-resolution visuals, speaker imagery, and live camera feeds, while gala dinners and awards ceremonies rely on dynamic branding, sponsor recognition, and immersive storytelling. The challenge was to create a permanent solution that could seamlessly switch between these diverse needs.
The result is a visually stunning 96-square-metre LED canvas, offering a native resolution of 8064 x 1344 pixels and over 10.8 million pixels. This ultra-wide display enables panoramic content, cinematic backgrounds, multi-window presentations, and flexible Picture-in-Picture (PiP) configurations. Event organizers can now combine presentation content, live vision, branding, and sponsor messaging into a single, cohesive visual experience.
Creating Greater Impact for Event Organisers
The expansive LED canvas provides a dramatic focal point, allowing content to extend seamlessly across the entire stage environment. This eliminates interruptions from presenters, lecterns, or stage infrastructure, creating a more immersive and professional experience. For sponsors and stakeholders, the screen offers increased visibility and premium branding opportunities, while event organizers benefit from enhanced flexibility in designing content layouts for both in-person and hybrid audiences.
The permanent installation also streamlines operations, reducing the need for temporary display systems and minimizing technical complexity. Additionally, it supports BCEC's sustainability initiatives by providing a flexible alternative to single-use printed signage and banners.
VuePix INFiLED AR2: Built for Performance and Longevity
At the heart of this installation is the VuePix Infiled AR2 LED technology, chosen for its proven performance, serviceability, and long-term reliability. With a fine 2.97mm pixel pitch, high-contrast black LEDs, and brightness levels of up to 1,200 nits, the display delivers exceptional image quality and vibrant color reproduction, even under full ballroom lighting conditions.
The AR Series is widely recognized in the rental and staging industry for its robust construction and lightweight magnesium-alloy cabinet design, making it ideal for permanent installations. The installation team praised the AR2's efficiency and ease of maintenance, ensuring a seamless and precise alignment across the 24-metre-wide display surface.
Powered by Brompton Technology
Driving the LED canvas is a sophisticated Brompton Technology processing ecosystem, comprising two Tessera SX40 processors, eight XD data distribution units, and Tessera R2 receiver cards. This platform was selected for its industry-leading image quality, color accuracy, and operational reliability, making it perfect for both live events and broadcast applications.
The low-latency processing architecture ensures smooth real-time response when displaying camera feeds, speaker close-ups, and live content. Brompton's advanced color management tools provide camera-friendly performance for hybrid and streamed events, further enhancing the overall visual experience.
Collaborative Delivery and Future Prospects
The project was a collaborative effort, with Diversified managing the installation and system integration, ULA Group supplying the VuePix Infiled LED solution and Brompton Technology processing system, and also supporting commissioning and operator training. Brad Hodge of Diversified emphasized the project's impact, stating that it fundamentally changes how the Plaza Ballroom can be utilized.
This installation reflects BCEC's commitment to investing in innovative technology that enhances the experience for all event stakeholders. By combining large-scale LED canvas technology with Brompton's world-class processing, the Plaza Ballroom now offers one of the most versatile and visually impactful presentation platforms in Australia.
In conclusion, this cutting-edge LED installation at BCEC sets a new benchmark for event technology, promising greater engagement, stronger visual storytelling, and exceptional presentation quality for years to come. It's a testament to BCEC's leadership in the industry and its dedication to providing world-class event experiences.
